Lead Boost Program

Aged Leads Are
Diamonds to Be Polished

Lead Boost is a complete five-step system that scores, personalizes, finances, engages, and converts your dormant aged data — on a pure performance basis.

No Upfront Cost·Performance-basedpricing per appointment
See Smart Scoring™
Smart Scoring™

01

Smart Savings Plan™

02

SmartQual™

03

Smart Connect™

04

Smart Match™

05

Smart Scoring™Smart Savings Plan™SmartQual™Smart Connect™Smart Match™5 Steps Fully AutomatedNo Upfront CostPerformance-Based Pricing
Smart Scoring™Smart Savings Plan™SmartQual™Smart Connect™Smart Match™5 Steps Fully AutomatedNo Upfront CostPerformance-Based Pricing
The Five-Step System

From Dormant Data to
Booked Appointments

Every step works together automatically. Upload your aged leads and Lead Boost handles the rest.

Smart Scoring™
01

Every aged lead scored on 11 credit bureau attributes — benchmarked against state medians. A–F grade assigned instantly. Your team only works the leads most likely to convert.

11 credit bureau attributes
A–F grade in seconds
API or CSV upload
Benchmarked by state
Learn More About Smart Scoring™
Smart Savings Plan™
02

AI generates a personalized home upgrade plan for each homeowner using geo data, permit history, and credit signals. 16 products matched to their specific home. Financing included.

16 AI-matched products
Personalized per homeowner
HELOC financing included
No manual work required
Learn More About Smart Savings Plan™
SmartQual™
03

Homeowner pre-matched with HELOC and home equity financing automatically. Removes the #1 sales objection before your team ever makes contact.

HELOC matched automatically
Home equity options included
Pre-qualified before first call
Higher-intent leads
Learn More About SmartQual™
Smart Connect™
04

Automated SMS, email, and AI voice outreach launches the moment a homeowner enters the pipeline. Hootsy AI engages 24/7 and books appointments automatically.

SMS, email & AI voice
Hootsy books appointments
2,000 SMS/day capacity
Always-on 24/7
Learn More About Smart Connect™
Smart Match™
05

Homeowner reviews their SSP and selects the services they want. Our analytics match them with the right products for their home, making them an exclusive, qualified lead delivered directly to your team.

Exclusive — never shared
Homeowner chose you
Full lead data delivered
CRM-ready
Learn More About Smart Match™
Why It Works

80% of Aged Leads Are Still Homeowners.
They Just Need the Right Offer.

Most aged leads failed because they got a generic pitch at the wrong time. Lead Boost re-engages them with a personalized, financing-ready plan — at the right moment.

Data-Driven Prioritization

33%

of aged leads score A or B grade

Data-Driven Prioritization

Smart Scoring filters your aged database instantly — so your team only works the leads most likely to convert. No guesswork, no wasted dials.

Personalization at Scale

16

products matched to their home

Personalization at Scale

Every homeowner gets a plan built around their specific home, not a generic flyer. Personalization is what turns a cold lead into a warm conversation.

Financing Removes Friction

higher intent vs a cold lead

Financing Removes Friction

SmartQual™ pre-matches homeowners with financing options before any sales contact. The #1 objection — affordability — is handled before the first call.

Real Results

One Lead Boost Run.
Real Numbers.

12,465

Aged Leads Processed

4,118

A & B Grade Leads Found

43

Appointments in 30 Days

$0

Upfront Cost to Launch

Lead Boost Dashboard
No Upfront Cost43 Appointments in 30 DaysExclusive Qualified LeadsHELOC Pre-QualifiedHootsy AI 24/7A–F Lead Grading16 Home Upgrade ProductsPerformance-Based Pricing
No Upfront Cost43 Appointments in 30 DaysExclusive Qualified LeadsHELOC Pre-QualifiedHootsy AI 24/7A–F Lead Grading16 Home Upgrade ProductsPerformance-Based Pricing
Start Your Pilot

Upload Your Aged Data.
See Results Before Any Commercial Discussion.

Bring any volume of aged homeowner data. We run it through the full Lead Boost system — at no upfront cost — so you can see real results before committing to anything.